# Threads’ downfall, HTML to Figma, Customer Experience 3.0, effective communication
#### Weekly curated resources for designers — thinkers and makers.
[](https://uxdesign.cc/the-ux-of-threads-downfall-47e3dc64b51c)
“When Threads launched, growth experts loved their onboarding strategy. “Wow, a one-click sign up!” many said. With one click, your profile is created. With another one, it is launched, already pre-populated.
That’s the starting point of most growth playbooks: less friction means higher conversions. I consider myself a business-minded designer, and I’m guilty of that too.
But it comes with a cost.”
[**The UX of Threads’ downfall**](https://uxdesign.cc/the-ux-of-threads-downfall-47e3dc64b51c) **→**By [Daniel de Mello](https://medium.com/u/8fc1dbe7d067)
[](https://bit.ly/uxc-html)
[**Convert any website into fully editable Figma designs**](https://bit.ly/uxc-html) **→**\[Sponsored\] With the html.to.design Figma plugin, leverage an existing website and import it into Figma to start your own designs, without building each element from scratch. Whether you have a project with missing design assets, or want to line up different websites side-by-side for a benchmark, html.to.design does a full day’s worth of work in just a few clicks. Up to 10 free imports/month; no sign-up required!
### Editor picks
* [**How personal should personalization be?**](https://uxdesign.cc/how-personal-should-personalization-be-c781456cfc4c?sk=95081c47edd252c2c38be703594d3846) **→**
At what point does AI-powered personalization become creepy?
By [Daley Wilhelm](https://medium.com/u/8ab653ea27a6)
* [**What’s the impact of Elon Musk’s leadership on end-user experience?**](https://uxdesign.cc/whats-the-impact-of-elon-musk-s-leadership-on-end-user-experience-aa75cb9c7a73?sk=41292a16913a2624feab73b82040d42e) **→**
Analyzing tech leadership approaches and alternatives.
By [Meltem Naz Kaso Coskun](https://medium.com/u/f6a7b14283ad)
* [**The features investors want are not the ones your users need**](https://uxdesign.cc/the-features-investors-want-are-not-the-ones-your-users-need-9d9b9252c9c7?sk=b9f2ab8d47f63f6d3f2c1c1b655414d6) **→**
Why UX should care about the business… but not too much.
By [Lindsey M. West Wallace](https://medium.com/u/5e0666ff5f8f)
_The UX Collective is an independent design publication that elevates unheard design voices and helps designers think more critically about their work._
[](https://pudding.cool/2024/02/anthems/)
[**A deep analysis of 140+ live performances of the US National Anthem**](https://pudding.cool/2024/02/anthems/) **→**
### Make me think
* [**All art is a copy of something**](https://www.chrbutler.com/2024-02-04) **→**
“Sometimes an artist will see a beautiful landscape and try to express that beauty with paint on canvas or by taking a photograph. It’s a copy, in a way, that becomes something else because it goes through the mind, heart, and hands of the artist.”
* [**You don’t need to document everything**](https://www.freyaindia.co.uk/p/you-dont-need-to-document-everything) **→**
“People document everything now. Every mundane moment of their lives. As well as profoundly personal moments, from health scares to mental breakdowns to their first time seeing a baby after it’s born.”
* [**Names are complex**](https://hey.georgie.nu/avatar-initials/) **→**
“I came across an interesting problem I had to solve at work when we were building a reusable avatar component for our design system. Avatars are in frequent use on many websites including social media, content management systems, and any software that has the concept of a user or user profile.”
### Little gems this week
[](https://uxdesign.cc/design-for-prevention-not-protection-08f5f7530a18)
[**Design for prevention, not protection**](https://uxdesign.cc/design-for-prevention-not-protection-08f5f7530a18) **→**By [Ida Persson](https://medium.com/u/e09a887ab3d9)
[](https://uxdesign.cc/sincerity-is-it-any-fun-a-liminal-design-perspective-117bbe119753)
[**Sincerity, is it any fun? — a liminal design perspective**](https://uxdesign.cc/sincerity-is-it-any-fun-a-liminal-design-perspective-117bbe119753) **→**By [Johan Liedgren, Founder of The Liminal Circle.](https://medium.com/u/73a1a160eb79)
[](https://uxdesign.cc/customer-experience-3-0-is-here-dbe72eabba13)
[**Customer Experience 3.0 is here**](https://uxdesign.cc/customer-experience-3-0-is-here-dbe72eabba13) →
By [Alex Klein](https://medium.com/u/f2069469da44)
### Tools and resources
* [**How to build better AI products with UX research**](https://uxdesign.cc/how-to-build-better-ai-products-with-user-research-8c5a863bcfc3) **→**
Adapting research to explore AI’s new challenges.
By [Nicolás Del Real](https://medium.com/u/560b0e96f663)
* [**Effective communication strategies for designers**](https://uxdesign.cc/effective-communication-strategies-for-designers-16a273c05b38?sk=43545233ef33e208b68484b74e2c3fb4) **→**
Leading through design.
By [Mary Borysova](https://medium.com/u/5937b2c883fb)
* [**3 paths with LottieFiles to master motion design**](https://uxdesign.cc/3-paths-with-lottiefiles-to-master-motion-design-05a485a3c7e1) **→**
Animating unicorns using Figma, After Effects, and more.
By [Claire Jin](https://medium.com/u/9ef22c4c785e)
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[Threads’ downfall, HTML to Figma, Customer Experience 3.0, effective communication](https://uxdesign.cc/threads-downfall-html-to-figma-customer-experience-3-0-effective-communication-2c9c49e1485f) was originally published in [UX Collective](https://uxdesign.cc) on Medium, where people are continuing the conversation by highlighting and responding to this story.