# Company acquisition, AI agents as personas, how might things go wrong

#### _Weekly curated resources for designers — thinkers and makers._

[![](https://cdn.hashnode.com/res/hashnode/imageupload/v1731332307676/1c19fa74-52b9-4bfe-a20f-8e408b8f3fd9.jpeg)](https://uxdesign.cc/how-did-a-company-acquisition-feel-like-for-a-product-designer-681bc8b6dadd)

“Three years ago, during the hard Covid lockdown in The Netherlands, the news arrived at our company; we were going to be acquired by a competitor. At that point, my reference to company acquisitions was Meta buying Instagram or movies depicting evil corporations pushing local shops into bankruptcy.

I had no idea how common mergers and acquisitions are all around the world, across many industries. Naturally, questions piled up in my mind: Will I still have a job? Will my colleagues still be around? Will I be replaced by their own designers? Will we lose all the hard work we’ve put to get the product where it was?”

[**How did a company acquisition feel like for a product designer**](https://uxdesign.cc/how-did-a-company-acquisition-feel-like-for-a-product-designer-681bc8b6dadd) **→**By [Teisanu Tudor](https://medium.com/u/e1989ec33960)

### Editor picks

*   [**Designing for “how might things go wrong?”**](https://uxdesign.cc/designing-for-how-might-things-go-wrong-7dc7fc823e11?sk=1e84c8d3bd9135e8a829cb1f4fdabc04) **→**  
    Anticipating and designing for failure.  
    By [Elvis Hsiao](https://medium.com/u/46ebaf4ad998)
*   [**How to build a legendary park**](https://uxdesign.cc/how-to-build-a-legendary-park-7bc9d00152bf?sk=f058107d576e06ddab8836ca73e38a4f) **→**  
    Applying UX to transform green spaces.  
    By [Rita Kind-Envy](https://medium.com/u/b95d4ccb538e)
*   [**Gentrified by design**](https://uxdesign.cc/gentrified-by-design-f205a1b714b6) **→**  
    Reflections on the role of algorithms in creative work.  
    By [Kristina Gushcheva-Keippilä](https://medium.com/u/c02c89b4daed)

_The UX Collective is an independent design publication that elevates unheard design voices and helps designers think more critically about their work._

[![](https://cdn.hashnode.com/res/hashnode/imageupload/v1731332308562/acc0f16f-78b5-4bba-8a1f-50e694eabbf1.jpeg)](https://jdan.github.io/98.css/)

[**98.css: a library for building UI that looks like Windows 98**](https://jdan.github.io/98.css/) **→**

### Make me think

*   [**Care doesn’t scale**](https://stevenscrawls.com/care-doesnt-scale/) **→**  
    “We’re pretty limited when it comes to care. In any given moment, you can only really care deeply and individually for one person. There was some pain in that realization.”
*   [**The best prompts start as conversations**](https://www.unknownarts.co/p/the-best-prompts-start-as-conversations) **→**  
    “But my breakthroughs with the new technology started when I realized I was thinking about it all wrong. I needed to stop treating AI like a search engine and start treating it like a jam session.”
*   [**How did you pick that typeface?**](https://danmall.com/posts/how-did-you-pick-that-typeface/) **→**  
    “I think the most important and difficult thing about being a designer is making decisions. (…) There are around 500,000 fonts available; designers have to choose 2 or 3 for any given project.”

### Little gems this week

[![](https://cdn.hashnode.com/res/hashnode/imageupload/v1731332309287/e65ef420-f93b-4ccc-a14c-56ecc8468b2a.jpeg)](https://uxdesign.cc/why-over-100-million-athletes-are-hooked-on-strava-545708e17552?sk=980fa3106e6391e8edc371b7d77264c8)

[**Why over 100 million athletes are hooked on Strava**](https://uxdesign.cc/why-over-100-million-athletes-are-hooked-on-strava-545708e17552?sk=980fa3106e6391e8edc371b7d77264c8) **→**By [Mary Borysova](https://medium.com/u/5937b2c883fb)

[![](https://cdn.hashnode.com/res/hashnode/imageupload/v1731332310044/d3cec99b-c70c-4b40-adc1-c12d1062e83c.jpeg)](https://uxdesign.cc/user-experience-without-intentional-limitations-creates-chaos-b7106f0105e9)

[**User experience without intentional limitations creates chaos**](https://uxdesign.cc/user-experience-without-intentional-limitations-creates-chaos-b7106f0105e9) **→**By [Simo Herold](https://medium.com/u/f89e401e7bd0)

[![](https://cdn.hashnode.com/res/hashnode/imageupload/v1731332310836/9496b974-f0c2-4138-9242-4a1694283287.jpeg)](https://medium.com/design-bootcamp/laid-off-twice-in-a-year-riding-the-tech-rollercoaster-as-a-product-manager-ef49c4fa80a9?sk=ac033c4ef2c093cb2ac967ee29a1a5dd)

[**Laid off twice in a year as a product manager**](https://medium.com/design-bootcamp/laid-off-twice-in-a-year-riding-the-tech-rollercoaster-as-a-product-manager-ef49c4fa80a9?sk=ac033c4ef2c093cb2ac967ee29a1a5dd) →  
By [Jean Huang](https://medium.com/u/ed5dbfa0eeb4)

### Tools and resources

*   [**Treating AI Agents as personas**](https://uxdesign.cc/treating-ai-agents-as-personas-6ef0135bdcad) **→**  
    The Agent Computer Interaction era.  
    By [Paz Perez](https://medium.com/u/d66c8bb38139)
*   [**Can you design it more like Apple?**](https://medium.com/design-bootcamp/can-you-design-it-more-like-apple-d7dc79b9ca41) **→**  
    Stakeholders’ favorite question and how to respond.  
    By [Andrea Grigsby](https://medium.com/u/677fcb8f826d)
*   [**Designing errors for workflow automation platforms**](https://uxdesign.cc/a-guide-to-designing-errors-in-automation-workflows-f7a8a28c676d) **→**  
    Pushing for more accessible error resolution.  
    By [Rucha Abhyankar](https://medium.com/u/6236412a8833)

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[Company acquisition, AI agents as personas, how might things go wrong](https://uxdesign.cc/company-acquisition-ai-agents-as-personas-how-might-things-go-wrong-1cac8238885a) was originally published in [UX Collective](https://uxdesign.cc) on Medium, where people are continuing the conversation by highlighting and responding to this story.
